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Marketing Resources & Results Presents Marketing Workshop for American Chemical Society
American Chemical Society Workshop: How To Increase Sales & Marketing Effectiveness

April 25, 2006 ---AKRON, OHIO The Rubber Division of the American Chemical Society hired Marketing Resources & Results, Inc. to present a half-day marketing workshop at the Radisson Hotel in Akron on May 8. The workshop is designed to help business professionals get better sales results from their marketing efforts.

“During this workshop, business professionals will tap into marketing techniques that will allow them to get better results,” said Chris Brown, president of Marketing Resources & Results, Inc. “During the program, attendees will learn how to develop a marketing program that helps to pay for itself and how to evaluate their current marketing programs.”

Attendees will also learn how to increase their marketing results, how to write effective press releases and how to measure marketing responses to better quantify their results. Anyone interested in attending should contact the Rubber Division of the American Chemical Society at www.rubber.org by May 5.

The half day session is designed for sales and marketing executives who are directly responsible for the success of their product or business. The workshop is open to both members and non-members of the organization and will take place on May 8th from 1:00-5:00 p.m. at the Radisson in Akron. The fee for members is $199 in advance and $249 on-site; non-members pay $355 in advance and $405 on-site. The fee includes the price of the marketing workbook.

Marketing Resources & Results has helped companies profitably launch new products, market their business and build brand names. The company specializes in developing customized strategic marketing programs and providing the tools to implement those plans. The firm primarily serves companies in Cleveland, Akron and Canton by providing marketing plans, market research, graphic design, printing, sales presentations, press releases and direct mail programs.

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